Facebook for Local Search…an Infographic

Let’s face it, if you own or manage a business you cannot afford to ignore Facebook.  Creating a Facebook page and interacting with your audience will undoubtedly help your business develop brand recognition at the very least.

This infographic was originally developed for NEXTlevel Group which has since been changed to Scott Gombar | CT Internet & Social Media Marketing.  In this infographic I review Facebook statistics specific to Connecticut.

Some interesting facts include:

• Over 40% of Connecticut’s population is on Facebook
• 80% of consumers prefer to interact with a brand on Facebook before making a purchase.
• Facebook is second only to Google for local search