301 redirect for SEO

The importance of 301 redirects for SEO Google Yahoo Bing

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There’s so much crap to worry about with SEO.  One of those things is web page redirects.  Before I get into what a 301 redirect is, and why they are important, let me first say you should have your website added to Google Search Console…
accelerated mobile pages Google AMP

Google AMP & It's Impact on Your Website

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Google Makes More Changes to Speed Up the Web What Is Google AMP, and What is the Impact to Your Business Website? My last blog post was about Google AdWords eliminating ads on the right side of your search page. Well Google has made another…
Frustrated at Google

Are You Making a Big Mistake With Google?

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The face of search is Google.  It still is today and it shows in the metrics.  Nearly 70% of all search queries take place on Google but you may be making a huge mistake by putting all your eggs in the Google basket? Consider this.  You’re…
Penguin 2.0

My Client Deserved to be Fired

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Why I Fired My Inbound Marketing Client It's not me, it's you!  I want to break up, I want a divorce.  Yes, it's true. I fired a client. I am sure all business owners have been there at some point.  That one client who just isn't worth…
Penguin 2.0

Is SEO dead?

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I have seen dozens, maybe more, posts claiming SEO is dead.  People tell me all the time they will not invest in SEO because it's a waste of time or Google doesn't care if you rank.   Well, I am here to tell you SEO is dead!   I am also here…
Penguin 2.0

Is Search Engine Submission Necessary?

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The simple answer is no - search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed…
Penguin 2.0

Can Any Inbound Linking Hurt My Ranking?

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The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is…
Penguin 2.0

The Importance of Anchor Text in Back-links

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The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate…
Penguin 2.0

Absolute Links vs. Relative Links - SEO Value

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The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is widely regarded that absolute links provide better SEO value on the whole than relative…
Penguin 2.0

Incorporation of Company Branding and SEO

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SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement of keywords and phrases. On the other…